Joe Brown;Joe Brown;Joe Brown
Account Executive/Digital Strategist
As the newcomer to the team, Joe joins DaVinci Direct equipped with solid experience at two of our largest agency competitors, RobbinsKersten Direct (RKD) and Epsilon. At RKD, Joe served on the Food Bank Account Team for two years, helping to execute the direct mail programs of RKD’s 30 Food Bank clients. Joe also brought a digital presence to the team by creating Social Media handles (Twitter, Facebook etc.) in order to interact with clients and potential clients and provide informative articles pertaining to fundraising.
After leaving RKD, Joe switched from direct mail to digital during his three-year tenure as Account Executive, Digital Client Services at Epsilon, a world leader in advanced data-driven marketing. He served as Team Lead, overseeing client campaign calendars and campaign execution. During his time at Epsilon he performed detailed results analyses and controlled ownership of several different email programs for commercial clients such as Spectrum, Dell, Merck and Toys R Us. His responsibilities included recommending email best practices and testing strategies while maintaining strong client relationships.
After Epsilon, Joe became an Account Manager at MarketOne International. In this role, Joe oversaw the digital programs of commercial clients, which included Adobe, Forrester & athenahealth. Joe supervised other team members in the execution of Omnichannel Demand Gen Campaigns encompassing direct mail, email, telemarketing, data configuration and website redesign.