Effectively employing data means testing all aspects of your fundraising program to continually improve response rates and income. Indeed, testing is the key to the exceptional results we generate for our clients.   Some of the basic tests we conduct include:

Is yours a mature program with flat growth? A growing program in need of direction?  Or do you simply require an injection of fresh ideas to beat long-standing controls?

Whatever the state of your program, be it premium based, traditional or hybrid — DaVinci Direct can help you acquire the kind of folks you need to continually replenish your donor file.

We’ll cast the widest net possible, using an effective package-to-list strategy, advanced modeling techniques, and a multi-media approach — to help you gain ground in an incredibly competitive environment — and get your share of the burgeoning baby boomer market.

You’ll get the latest technology, direct mail formats and list/media strategies as we give your program a creative boost.

When can you make a donor into a member or a member into a donor? How can we create mid-level, major donor and monthly giving clubs that draw donors into your inner circle of core donors?

Using knowledge gained from more than 25 years of testing, and the best creative minds in the business, DaVinci Direct works with you to find the answers.

Your program may already have special programs for mid-level, major and monthly donors. But sometimes simply tweaking a select, refining creative or adding new donor recognition techniques and special benefits can dramatically improve results.

Do you have planned giving promotions and special events as part of your fundraising program? If so, how are they integrated into your overall program strategy? DaVinci Direct can help you with experience on integrated fundraising programs including direct mail, online giving, telethons, marathons, telemarketing and more.

Special event donors don’t automatically become the best prospects for direct mail or other methods of giving. But by finding those donors who are engaged with your organization in multiple ways, we can recognize their exceptional involvement and increase donor loyalty further still.

Often there are organizational “silos” that prevent or hamper the sharing of information from one department to another. DaVinci Direct will help you break through the silos to create a longer and more meaningful donor relationships.

DaVinci Direct combines both art and science to create successful campaigns for nonprofits.

And nowhere is the science more apparent than in the front and back-end analysis of a fundraising program. The fact is, the single greatest way to improve a nonprofit’s fundraising success is by analyzing data and making the data work for each fundraising effort.

With a “deep dive” on the numbers you gain immediate insight and a better understanding of the most important aspects of your program.

DaVinci’s analytical capabilities will show you how your donors and prospects react to certain creative, when supporters give, why they react, how they best respond and precisely what steps you can take to increase your return on investment.

By taking a good, hard look at the data within the Analysis Report, we’re able to dig deeper into your organization’s fundraising efforts. With complete, thorough analysis, you’ll see a complete picture that helps improve your organization’s bottom line.

Our experience in direct marketing analytics gives you what you need to:

Our in-house reporting team creates and generates custom reports for each client.

Each report allows you and your organization to see a specific breakdown of each mailing and the specific details of the mailing’s performance. What you’ll see within the custom report includes:

Our reports also provide a summary of the complete fiscal/calendar year, the results compared to the budget, and detailed reporting by mailing. Finally, our reports may also show custom fields reflecting response broken down by incidence of disease, age, and other relevant demographics.